The Little Black Dress Initiative is a poverty awareness campaign:

The Little Black Dress Initiative (#LBDI) is a week-long awareness and fundraising campaign that harnesses the power of social media and doing something “a little different” in order to educate people about local issues that Leagues work on in their communities.

In Eau Claire, our LBDI will focus on our development and support of our Diaper Bank. Through a partnership with Feed My People, we collect and distribute a steady supply of free diapers to poor and low income families living in Eau Claire and Chippewa Counties. The funds raised through this campaign will go to the Junior League of Eau Claire's Annual Fund which helps support our League’s programming and our Diaper Bank. Our goal is to raise $1,500 for our Annual Fund.

Junior League of Eau Claire LBDI Advocates wear the same black dress or outfit for five consecutive days to illustrate the restrictions poverty places on choices, opportunities, and access to resources. By wearing a button that reads “Ask Me About My Dress,” they invite dialogue among colleagues, friends, and strangers to raise awareness about diaper need in Eau Claire.

This event will occur between November 16-20, 2020.

Started by the Junior League of London in 2014, dozens of Junior Leagues have replicated the Little Black Dress Initiative in their own communities. Learn more about this Association-wide program by visiting this site

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